Showing posts with label middle grade mafioso. Show all posts
Showing posts with label middle grade mafioso. Show all posts

Wednesday, July 1, 2015

How To Run A Top Notch Blog Tour in Seven Easy Steps by Michael Gettel-Gilmartin


Although my ultimate goal in life is to be the second coming of J.K. Rowling, I am currently only known for my efforts at blogging--both as the fearless manager of this here Project Mayhem, as well as the Don's reluctant sidekick at Middle Grade Mafioso. As such, I often get invitations from both authors and publicists to review books or to take part in blog tours.

In my first flush on enthusiasm, back in 2010, I would often jump at every chance. No request for a review was turned down; no blog tour ignored. It got to the point where blogging was becoming a full time job--except I was unpaid and my own novel writing was being shoved on a shelf to look pretty and sparkly and very obviously untouched. Something had to give.

As a result, I have now become exceedingly picky in accepting requests. (In fact, I feel a bit like an agent winnowing her query list and only showing interest in topics she really loves.) As for blog tours, I will take them on--on one condition: they are well-run, and I pretty much have to do no heavy lifting.

One of the best blog tours I have participated in recently was Jennifer Lynn Alvarez's cover reveal for book three of her Guardian Herd series--LANDFALL. Let me break down what Jennifer did that made it so easy for me to say yes.

  1. She contacted me early, about five weeks before the blog tour was set to start. In her email, she showed familiarity with my blog, and addressed me by name. I therefore knew I wasn't part of a mass mailing--a technique which always makes me feel good.
  2. She told me the dates of the blog tour, and asked for my top two tour dates.
  3. She offered a selection of articles I could use in the blog tour: an interview with the illustrator, or an interview with the voice actor in the audiobook version, or a fan art showcase. (In other words, Ms. Alvarez was producing the content, which is balm to a busy blogger's weary soul.) 
  4. To sweeten the deal, she included a swag pack I could give as a prize to a "winner" on my blog.
  5. She promptly and professionally emailed me everything I requested, as well as links to her social media, and sent jpegs I could use in my post, as well as links about where to buy her books.
  6. On the day of my post, she went on social media (Facebook and Twitter) and drew attention to my post. As a result, I had huge blog traffic on that day, along with many new commenters. She retweeted my own tweets, creating a pleasant buzz around the event.
  7. After the blog tour had ended, she sent a very kind email thanking me for my hard work, and telling me she was looking forward to sending the prize pack to my winner, once I had one. (This reminded me that I actually needed to pick a winner.)
The thing is, I had not heard of the GUARDIAN HERD series before Ms. Alvarez contacted me. But you can bet your bottom dollar I'm a fan now, given that the author was so pleasant, personable, and professional. In fact, I'm linking to the original blog tour post, so you can see for yourself what a great cover Book 3: LANDFALL has, and read about David McClellan, the wonderful illustrator who created it. 

Let me know if there are other things which make it easier for you to take on blog tours. And let me know if you, or a young reader in your life, has read the GUARDIAN HERD books! I'd love to know what you think.

Friday, April 25, 2014

Happy Book Birthday to Dianne Salerni--Middle Grade Mafioso's Interview and Review of THE EIGHTH DAY

We are always thrilled, here at Project Mayhem, to celebrate the successes of one of our own. Tuesday marked the book birthday of Dianne Salerni's THE EIGHTH DAY (HarperCollins), which I for one can't get enough of. In honor of Dianne, I am reposting a review and an interview from Middle Grade Mafioso--with the blog owner's permission. (Hey, the blog owner happens to be me, in partnership with Don Vito, so who's arguing?!)

What It's About (from Goodreads): In this riveting fantasy adventure, thirteen-year-old Jax Aubrey discovers a secret eighth day with roots tracing back to Arthurian legend. Fans of Percy Jackson will devour this first book in a new series that combines exciting magic and pulse-pounding suspense.


When Jax wakes up to a world without any people in it, he assumes it's the zombie apocalypse. But when he runs into his eighteen-year-old guardian, Riley Pendare, he learns that he's really in the eighth day—an extra day sandwiched between Wednesday and Thursday. Some people—like Jax and Riley—are Transitioners, able to live in all eight days, while others, including Evangeline, the elusive teenage girl who's been hiding in the house next door, exist only on this special day.

And there's a reason Evangeline's hiding. She is a descendant of the powerful wizard Merlin, and there is a group of people who wish to use her in order to destroy the normal seven-day world and all who live in it. Torn between protecting his new friend and saving the entire human race from complete destruction, Jax is faced with an impossible choice. Even with an eighth day, time is running out.

Opening Lines: "Jax pedaled home from the store and muttered in cadence with the rhythm of his bike wheels: This sucks. This sucks. This sucks."

Great Stuff: This is truly a fast-paced book which I couldn't put down. It starts with a mystery: after Jax's father's death, why is Jax no longer living with his his aunt Naomi? Why is Riley Pendare, a teenager whom Jax despises, his new guardian? And what did Riley say to Aunt Naomi and the lawyer to make them change their minds?


I loved the character arc, in which Jax little by little begins to understand his situation. I loved the interweaving of Arthurian legend, and the fantastic world Dianne Salerni creates, with Transitioners and Kin, and the mysterious Eighth Day. And the final battle atop a Mexican pyramid is a heart-stopper.

Dianne kindly agreed to answer some of my nosy questions:

1. Have you always been interested in Arthurian legend? Do you have a favorite novel set in this time period?
I’ve long had an interest in Arthurian legend. I can’t say that I have a favorite, but what I really enjoy is seeing the legends retold in new and surprising ways. (For example, I read an early draft of Camelot Burning, an Arthurian steampunk novel by Kathryn Rose. Highly recommended!)  

To be honest, when I started planning The Eighth Day, Arthurian legends weren’t part of the story at all. Then, while researching something else, I randomly stumbled upon the story of Merlin’s apprentice Niviane tricking him into a place of suspended time. Some versions of the tale call it an eternal forest; others describe it as a cave. There were similarities in the way this place was described and the vision I had for the eighth day. Once I’d noticed the possible connection, the idea stuck – and blossomed.

  1. Is this your first published middle grade book? Can you tell us about the process of working with your editor?
This is my debut as a middle grade author. It’s strange that I waited so long to write a book for this age group, since I’m a fifth grade teacher.

Working with my editor, Alexandra Cooper, and her assistant, Alyssa Miele, has been wonderful. Originally, my book was acquired by Barbara Lalicki, and when Barbara retired, it was a few months before I was assigned a new editor – and I had a lot of time to worry if the new editor would love my book as much as Barbara did.

But Alexandra was great to work with. We went through several rounds of revision, and boy, did she make me work hard! But she got a better book out of me, and when I submitted my second manuscript to her, I couldn’t wait to receive her editorial notes. I trusted that her instincts would pinpoint the strengths and weaknesses of my story and help me take it to a higher level.

  1. If you were a Transitioner, who would you choose as your liege?
Without question, I would swear my allegiance to Riley. I know he doesn’t make a good impression at first, but Jax has reason to resent Riley in the beginning. We get a biased view of him. He’s not perfect, certainly, and he’s only 18 and inexperienced at leadership. However, by the end of the book, I think he’s someone worth following.

  1. I loved the battle scene set on top of an Aztec pyramid. Did you travel to Mexico for research? Did you have any help in creating such a melee, or are you a military strategist in your own right?
I am in no way a military strategist! Originally, I planned the scene based solely on books, photographs, and YouTube videos of people who filmed themselves climbing the Pyramid of the Sun. For military expertise, I called on my brother-in-law, who’s a retired federal agent with combat experience. He laid out basic strategies for me, and I wrote the scene. Afterward, I sent him the chapters to read, and he let me know where I needed to tweak them.

Dianne: "Those steps were hard!"
But I worried a lot about writing all this based on the photographs and videos of strangers, so my husband said, “Let’s go to Mexico.” And we did! I can’t tell you how amazing it was to visit Teotihuacan after writing the book – and best of all, to discover that my scenes worked in that setting!


Pyramid of the Sun, Teotihuacan, Mexico



  1. How do you balance working as a teacher and being a writer, as well as being an involved parent?
There are many days when it’s really hard to juggle those things. I’ll have schoolwork to do when I want to be writing. I’ll have emails from my editor I want to answer when I have a class to teach. Sometimes, I wonder why my family tolerates me when I’m holed up in the basement, writing and ignoring them.

In February and January, we lost a lot of school days to snow, ice, and power outages. We no longer have a spring break, and we might be going to school in July, but I used the days to make significant progress on the draft for Book 3 in the series. So for me, it was a blessing.

  1. Are there any sequels in the works? Or any movie deals on the horizon?
Three books are planned, with the option for more if the series is successful. My editor and I completed revisions on Book 2, The Inquisitor’s Mark, in January. I’m hoping to get Book 3 written before The Inquisitor’s Mark boomerangs back from copy-editing.

Book 2 is tentatively scheduled for release in the Winter of 2015, and I think Book 3 will come out late that same year. No movie deals yet, but my agent is in contact with a Hollywood film agent with plans to shop it around.

Doesn't that sound exciting?! Dianne, the Project Mayhem cohorts are proud to have you in our midst. Happy Book Birthday!!!

Friday, February 15, 2013

The 90-Second Newbery


Hey parents, teachers, librarians, and actual middle grade aged readers of this blog (a.k.a kids)--have I got a great project for you!

Ever heard of the Newbery award? I thought so. It's when everybody interested in books for kids blows horns, bangs drums, and jumps on the bed to show their love for the very best kids' books of the year. This year the great big winner was THE ONE AND ONLY IVAN, which is gorilly great!


2013 Newbery Award winner, The One and Only Ivan

Well, once the winners and the honor books are announced, there's something sweet and special and awesomely creative you can do. Grab your friends and a video camera and condense your all-time favorite Newbery book (winner or honor) into ninety seconds. Sound like a challenge? You betcha.

Now, I wish I'd been the originator of this great idea, but I wasn't. That honor goes to the zany James Kennedy, the author of THE ORDER OF ODD-FISH, which Cory Doctorow has called "an extraordinary and delightfully weird romp that’s one part China Mieville, one part Lemony Snicket, with trace amounts of Madeline L’Engle and Roald Dahl." (Since pretty much all of those mentioned are my favorite authors, it goes without saying that I am currently speeding my way to Powell's bookstore to snap up a copy.)

But I digress. Here are the rules for the 90-second Newbery, from the pen of Mr. Kennedy himself.


1. Your video should be 90 seconds or less. (Okay, okay: if it’s two minutes long but absolute genius, we’ll bend the rules for you. But let’s try to keep them short.)

2. Your video has to be about a Newbery award-winning (or Newbery honor-winning) book. Here’s a list of all the winners.

3. Just to be clear: we’re not looking for book trailers. We’re looking for full-on dramatizations, with mostly child actors, that manage to tell the entire story of a book in an ridiculously short amount of time.

4. Upload your videos to YouTube or Vimeo or whatever and send me the link at kennedyjames [at] gmail [dot] com. Make the subject line be “90 SECOND NEWBERY” and please tell me your name, age, where you’re from, and whatever other comments you’d like to include, including whether you’d like me to link to your personal site. You can give an alias if you want; I understand privacy concerns.

5. Sending the link to me grants me (James Kennedy) the right to post it on my blog and to other websites where I sometimes post content (like Facebook, Twitter, etc.) and to share at public readings, school visits—and hopefully the “90-Second Newbery” Film Festival screenings!

6. The deadline for the second annual 90-Second Newbery Film Festival is December 10, 2013 


The winners are shown in Chicago, New York, Portland and Tacoma. The Portland showing is on Sunday February 24th, 2013. If you want to meet me, I'll be there, as my son and his friends entered the festival with their version of THE MIXED-UP FILES OF MRS. BASIL E. FRANKWEILER, which you can view on my Middle Grade Mafioso blog if you're curious and have time on your hands.


And here's a guide on how to plan and film your entry: 


Newbery Film.


I'll leave you with one of the videos featured on James Kennedy's blog, the Aurora Public Library Eola Road Branch, entry for 90 Second Newbery film festival. A silent film adaptation of Crispin: Cross of Lead by Avi.

Tuesday, September 27, 2011

Papa's Got a Brand New Bag! Meet our new member!

Hello everyone! We are excited to announce our new member, Michael Gettel-Gilmartin! Please take a moment to check out his bio and say hello!!! WELCOME TO PROJECT MAYHEM MICHAEL!
In some circles Mike is
known as El Gato.... ;)


When his eldest son reached middle school, Michael Gettel-Gilmartin discovered middle grade fiction and he hasn’t looked back since. He likes funny, he likes spooky—and if something’s funny AND spooky, he’s in seventh heaven. A writer for as long as he can remember, Michael has recently taken to blogging with a vengeance. Currently he is Don Vito’s right hand man (some might say ‘dogsbody’) at Middle Grade Mafioso. Becoming part of Project Mayhem is a dream come true.

Originally from England, Michael now lives with his wife, three sons, and a pack of guard dogs (all named Fluffy) in Portland, Oregon. He has a second home at Powell’s Bookstore.